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US Equestrian Announces YETI® Partnership

The new partnership names YETI as the Official Cooler and Insulated Drinkware of US Equestrian.

by US Equestrian Communications Department | Feb 22, 2024, 2:07 PM

Lexington, Ky. – US Equestrian is excited to announce YETI as the Official Cooler and Insulated Drinkware of US Equestrian and the U.S. Equestrian Teams. YETI’s innovative, durable, and premium-quality products align with the demands of equestrian sport, providing the US Equestrian membership and US Equestrian Teams with a reliable solution for their drinkware and coolers. 

“We are thrilled to welcome YETI on board as an official sponsor,” said US Equestrian Chief Executive Officer Bill Moroney. “YETI has built a strong and loyal following across the United States, with quality products made for the sporting lifestyle. We know our fanbase and competitors of all levels will enjoy the durability and functionality of their YETI drinkware and coolers and appreciate the company's ongoing commitment to social responsibility and environmental sustainability.”

As a part of the sponsorship, YETI will be supplying products to U.S. Equestrian Teams. Additionally, YETI will provide products that will be awarded to the National Champions of each National Championship, as well as competitor gifts during the USEF Pony Finals and Talent Search Finals.  

“USEF is a prestigious organization with a rich history and deep appreciation for the outdoors,” said Joe Koehly, Senior Director of Community at YETI. “This partnership represents an important milestone for YETI as we further our support of the global equestrian community. We look forward to collaborating with USEF to enhance the equestrian experience and help grow the sport globally at every level, from youth programs to Olympic-caliber athletes.”

 

About YETI Holdings, Inc. 
Headquartered in Austin, Texas, YETI is a global designer, retailer, and distributor of innovative outdoor products. From coolers and drinkware to backpacks and bags, YETI products are built to meet the unique and varying needs of diverse outdoor pursuits, whether in the remote wilderness, at the beach, or anywhere life takes our customers. By consistently delivering high-performing, exceptional products, we have built a strong following of brand loyalists throughout the world, ranging from serious outdoor enthusiasts to individuals who simply value products of uncompromising quality and design. We have an unwavering commitment to outdoor and recreation communities, and we are relentless in our pursuit of building superior products for people to confidently enjoy life outdoors and beyond. For more information, please visit www.YETI.com.